How to write your vision

You've probably heard about the importance of having a vision for your life and its significance towards the attainment of your goals.

You should also have a clear vision for your business. Most great businesses were founded by "visionaries" who were driven by the mental image of what they wanted to build.

Well in this article I'll tell you how to write a vision for your business and the key components of a good vision. I will even give you an example of a great vision.

A vision is simply a mental image of what you seek to achieve or accomplish. The clearer the vision, the more likely you are to fulfil it.

Why you should have a vision

Having a good vision is important because:

• it determines the strategic direction that your business will take in terms of growth

• It also helps clarify your thoughts and purpose

• it makes it easier to communicate your strategic direction to your partners, employees, investors and customers.

• it keeps you focused

• it provides a basis for making complex decisions

The following infographic outlines the key elements of a good vision and how to write one.

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